Aug 13, 2024
A groundbreaking study recently reviewed by PricePlow reveals that paraxanthine, a metabolite of caffeine marketed as enfinity®, outshines caffeine in enhancing cognitive function following intense physical activity. The study focused on the cognitive effects of...
Jul 31, 2024
In a captivating new episode of the Nutraceuticals World podcast, Shawn Baier, VP of Business Development at TSI Group, delves into the fascinating world of nootropics, shedding light on their growing popularity and the science behind their efficacy. Nootropics, often...
Jul 26, 2024
enfinity® gives competitive athletes a clean, safe and effective alternative for energy, focus, mental clarity and improved reaction time. There’s a fast-rising superstar in the sports nutrition ingredient category. enfinity® (paraxanthine), a better-for-you caffeine...
Jul 25, 2024
In the latest episode of The Everyday Wellness podcast, Cynthia Thurlow welcomes back Shawn Wells, affectionately known as the Ingredientologist. As a leading nutritional biochemist, health optimization expert, and formulator of over 500 supplements, foods, beverages,...
Jul 11, 2024
In a recent YouTube video, industry expert Joshua Schall delves into the growing trend of consumers re-evaluating their relationship with caffeine. As society increasingly questions its long-term health effects, Schall suggests we may be on the cusp of a broader...