In the May 202 issue of Nutrition Industry Executive, cognitive health is becoming the new performance target, and one trend that stands out is the growing focus on cognitive health in sports nutrition. Shawn Baier, VP of Business Development at TSI Group, states: ...
A recent article from SupplySide Supplement Journal highlights the growing interest in paraxanthine, the primary metabolite of caffeine, for its unique ability to support alertness, focus, and cognitive function—while potentially reducing the common side effects often...
The PricePlow team examines how combining the stimulant ingredient enfinity® with the non-stimulant ingredient PEAK ATP® can enhance energy and performance. A Breakdown of Ingredients The combination of PEAK ATP® and enfinity® is redefining how athletes and fitness...
enfinity® gives competitive athletes a clean, safe and effective alternative for energy, focus, mental clarity and improved reaction time. There’s a fast-rising superstar in the sports nutrition ingredient category. enfinity® (paraxanthine), a better-for-you caffeine...
The energy drink market has just been shaken up by the arrival of Update Energy Drink, featuring the groundbreaking enfinity® (paraxanthine). Released in late 2022, Update stands out as the first to incorporate enfinity® (paraxanthine), a novel caffeine...
